Intro to Digital Organizing
January 18 – February 3, 2022
Intro to Digital Organizing is a 3-week course curated to teach organizers the fundamentals of building online campaigns. Participants will learn the skills necessary to develop a digital base and presence for their online work.
Modules will focus on making assessments about your audience in order to tailor content; how to build strategic messages & storytelling to cultivate community and move people to action; writing effective emails, and mobile messaging. We will also dive into best practices around social media and digital safety.
Who is this course for?
- Organizers and Communications folks who are new to the digital organizing landscape and want to learn the fundamentals of launching or maintaining a digital presence
- Folks who are tasked to take their traditional organizing strategy and use it for online engagement due to COVID-19
- Folks who work for organizations with a digital presence but would like to learn how to be in the role of digital organizing and engagement
- Folks who would like to hone any of the skills listed above
If you fit any of the above descriptions, you should apply!
DATES & TIME
Dates: Tuesday, Jan 18 – Thursday, Feb 3
Days of the week: Tuesdays & Thursdays
Time: 6:30 – 8pm ET
Optional office hours:
- Wednesday, January 19 @ 5–6pm ET
- Wednesday, February 2 @ 5–6pm ET
Friday, January 7, 2022. Admissions decisions will be made on a rolling basis.
We believe people with more wealth, privilege, and access to money—and who benefit from systems of oppression—should pay more.
If you work at an organization with more than 60 employees, please ask your employer to cover the full cost of this training ($600). If there’s anything that would help you make the request, please let us know.
Ideal applicants come from all walks of life, from seasoned organizers and campaigners looking to sharpen their skills, to beginners who are passionate about organizing and want to start their learning journey. Here are some attributes shared by all our applicants:
Technical Aptitude: Whether you have experience in organizing online or not, we are interested in organizers and campaign practitioners who want to rapidly develop their technical skills.
Organizing Insight: You don’t need to be a professional politico, but we’re looking for applicants with experience doing organizing work on the ground. That work can be tied to grassroots, electoral, and/or issue organizing. We seek to support organizers who are currently part of a campaign effort or are seeking to build one.
Dedication to Inclusive Politics and Intersectional Solutions: At re:power, we center race, class, gender and sexuality across all our trainings – it’s part of our practice of inclusive politics. We want organizers to be open to new ideas regarding it and to the ideas and contributions from their fellow organizers who will reflect our diverse communities.
You will need a technological device capable of connecting to the Internet and downloading files. Windows machines, Macs and Unix boxes all welcome. We will be using Zoom and request that whenever possible, you turn on the video function.
If you have any questions, please reach out to firstname.lastname@example.org.